MediaMath launches in India

MediaMath launches in India

MediaMath, the leading independent programmatic company for marketers,  announced that it has started operating in India. The company has signed on Zirca Digital Solutions as its exclusive partner in India and already has clients set to launch marketing campaigns in 2017.

India marks the 42nd country of operation for MediaMath and represents a significant growth opportunity for the company. MediaMath’s clients include some of the largest brands and agencies in the world, many of which view India as a critical growth market. MediaMath is already working with Interactive Avenues in India.

“Amardeep Singh, the CEO of Interactive Avenues said, “It is our endeavour to apply the best technology to solve our client’s marketing challenges. Working with MediaMath, we have been able to access an integrated DMP & DSP solution that helped us drive significant ROI improvements.”

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