O2, Orange, and Vodafone have teamed up to test a new TV broadcast service which would allow British mobile phone users the chance to watch TV channels on their handsets.
They are testing technology which would enable them to provide broadcast TV over their existing 3G mobile phone spectrum, without slowing up their networks, which are being used by smartphone users to access the web and send emails.
The operators are working with Ericsson, IPWireless, and Streamezzo on a threemonth trial of integrated mobile broadcast (IMB) technology in west London starting in October. IMB uses part of the airwaves the operators gained during the sale of 3G spectrum in the early 2000s.
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