The Mumbai terror attacks coupled with the re-runs of old shows on Hindi entertainment channels have managed to severly erode the viewership ratings of the general entertainment category by as much as 44% compared to the pre-terror strike period.
TAM data bear testimony
This is based on the analysis of data generated by the TV audience measurement agency TAM Media. And because of this, Star Plus
Digg
del.icio.us
Netvouz
DZone
ThisNext
MisterWong
Wists
Spot Light